El Palacio de Hierro

My Palace: The official application of El Palacio de Hierro

Few stories are as fascinating and endearing as that of El Palacio de Hierro. Since our foundation in 1888 and the opening of the first department store in the Historic Center of Mexico City, we have been pioneers and a luxury reference in department stores in the country. Over the course of 135 years, we have become part of the life and history of Mexico; forging close ties with more than five generations of Mexicans. We are a proudly Mexican company that represents and selects the best of the world and the country. “I am Totally Palacio” is a way of being, of living, expressing and celebrating personal style.

Download the Mi Palacio app and take it everywhere. Celebrate your style and live a unique shopping experience with your Palacio Card.

Find the best luxury, fashion, beauty, jewelry, home and technology brands from the palm of your hand.

Learn about some of the functions that you can enjoy in your Mi Palacio app:

A unique shopping experience

At "Mi Palacio", we offer an exclusive selection of the best fashion brands for women, men and children, beauty, perfumery, watches, jewelry, home and technology. Carry the style and luxury of El Palacio de Hierro always with you and discover a platform that combines the best of design with innovative functionalities.

Exclusive benefits in Mi Palacio app:

- Do you have a picture of an item you love? Take a photo or upload it from your gallery and let our image search find it for you.

- Save all the articles you like in “Favorites” and find them with just one click.

- Receive personalized notifications of exclusives, pre-sales and promotions directly to your cell phone.

- Make your purchases with your Palacio Card, bank cards, debit cards or PayPal.

- No matter where you are, we ship to the entire Mexican Republic.

- Make returns at any of our stores without complications.

Additional Functions for Palacio Card:

- Make your Palacio Card payment securely from the application.

- Control your Palacio Card quickly and easily with the on and off function.

- Check your account status, balance, Palace Points and movements at any time.

- Add all your Palace Cards and additional cards to your app and manage them in one place.

With "My Palace" you have access to:

Fashion Trends: Explore a wide range of luxury items, from bags, shoes and jewelry, to designer clothing and children's fashion. Discover styles from iconic brands like Gucci, Kurt Geiger, Veja, Chanel, Balenciaga, Alexander McQeen and more.

Beauty and personal care products: From exclusive fragrances to makeup and skin care products, the app offers the best options for every style and need.

Home and technology: Equip your home with luxury products, furniture, and the latest technology. Find televisions, laptops, appliances and more.

Our featured categories include:

- Fashion and Accessories for Women and Men

- Beauty and Fragrances

- Technology and Appliances

- Home and Decoration

Why download "My Palace app"?

- Exclusive promotions: Access discounts and benefits only for app users.

- Ease of use: Browse through thousands of products and find what you need.

- Secure purchases: Enjoy the security and trust of El Palacio de Hierro in each transaction.

Join the "I'm Totally Palacio" community

Download "My Palace" by El Palacio de Hierro and transform the way you shop today.